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It's a Matter of Taste




Bottling of Seven-Up Soft Drinks


Producer Caravel Films
Sponsor 7-Up
Audio/Visual sound, color


Credits

Direction: David Pincus. Story: Charles Cromer. Photography: Harold Muller. Art Direction: Rudolf Karnolt. Technical Direction: Roger S. Hall. Supervision: William J. Morris.

Reviews

Reviewer: Spuzz - - March 23, 2013
Subject: 7-Up and Milk? Why not...
Fun film that chronicles the origins of 7-Up, how it's made, the ingredients, and yes, recipe ideas! The film DOWS take a slightly bizarre way of beginning though, with that apartment block of people choosing their preferred music. It then explains that since music is a matter of taste, why so is soda! We then go to a family about to take a tour of a 7-UP bottling plant. The family gets all the pop they want (junior has 3!) because the soda IS "good for you", after this, a great tour of a bottling facility, complete with a plant employee grabbing a break by taking a bottle from the line and just drinking it. Yeah right, that's called steaaaaling. Then once the tour is over, the Mrs. gets a recipe booklet1 Pour it over fish! Over ham! wow. Great stuff. Highly reccomended!
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